Web 3.0 Handshake Domain TLD Versus SLD Business Strategy
If you are reading this article, more than likely you are a Web3 futurist trying to gain insight into the utility and most profitable use of your Handshake Domain Name. Before I start discussing strategy, if you are not a Web 3.0 Futurist or just interested in learning something new, I will start by explaining TLD Versus SLD.
TLD VERSUS SLD – WHAT????
TLD stands for the top-level domain, and SLD stands for the second-level domain. This is a super simple concept:
Hnslist.com ß———— Everything to the left of the. is Second Level Domain and everything to the right of the. is a top-level domain. In this case, HNSLIST is the second level domain and COM is the top level domain.
Web3 – Explained – Quickly!
On web 2.0 unless you have hundreds of thousands of dollars laying around, you wouldn’t even consider trying to register a top-level domain. Even then, you must pay a lot of money, wait, and then if you were lucky you would win the ability to own a top-level domain. With Web3, anyone can own a top-level domain and use it as they wish and own it for life as opposed to leasing a name yearly.
Dlinks and Handshake Domain Uses
With the decentralization of web 3.0 naming, the concept of “D LINKS” or decentralized links emerged. What is a D Link? It is one location for all of your information. You will have immutable, censorship-free, personalized links to any and all of your web assets. How would you like to be able to go back in time and get awesome social media to handle? With Handshake Domains, great names are still available but prices are quickly increasing.
TLD – Top Level Domain – Strategy
In web 2.0 the most popular top-level domain name is com, Web 3.0 a clear winner has not emerged and one may never emerge. We are currently in the infancy of Web 3.0. Yes, there are many websites already built on Web3 but until full adoption into all major web browsers occurs, we will see limited applications. Currently, the Beacon Browser Download has native Handshake Domain support built in. I switched from Chrome to Beacon and love it!
Currently, there are two ways to profit with a TLD (that I know of):
- Resell top-level domain names
- Stake top-level domain names and sell second-level domain names
The utility of using a top-level domain directly can be flex. Beyond using the name for a website, you will be able to tie your crypto wallet into the name, and use it as your social media handle, email, etc. Imagine being able to use some cool name as your universal contact! Want to send me money, wire it to dis0wned! Want to send an email, email dis0wned@dis0wned! Hey, check out my website its dis0wned so on and so forth.
Reselling names is pretty obvious so moving right along…
SLD – Second Level Domain – Strategy
In web 3.0 or semantic web, there is a practice called “Staking”. To stake a domain name, you are simply making it available to sell SLD’s. On Namebase once you own a domain name, you can register the name or “Stake” the name to sell second-level domains. Per Namebase, the staked domain .c is on track to earn 130,000 dollars this year. Essentially when you stake a name, you are becoming a name registrar. Imagine that, you find the perfect name that all of the cool kids want, a social media influencer mentions it, the staked name goes viral, and bam! You’re on an easy street.